tony henry : senior art director

Orange - Nokia

 These newspaper ads, posters and radio commercials ran together to promote the Nokia 5230 with free sat nav and internet on Orange pay as you go. 

This campaign was aimed at people using Facebook to arrange a night out with their mates.


But rather than giving dodgy directions to meet up they could now use the free sat nav.

This was the first time that sat nav had become available in the UK on pay as you go.



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Digital poster

Online banners