tony henry : senior art director

John Smiths in pub ‘meal deal’ promotion

Customers could get money off a pint of John Smiths and a meal from the pub menu.

Being John Smiths, the meal has to be typical no nonsense British fayre.  
The whole pub was used to reach the customers, with the No Nonsense Nosh idea working across various media including: posters, tent cards, menus and even bar staff.

In pub posters

Image description
Image description
Image description

Placemat combining meal and pint

Image description

Bar staff t-shirts promoting meal and pint

Image description